About us

Welcome to Harlow Baby — where every little one is celebrated and every outfit is made with love.

Our Story

Founded in Melbourne, Australia, Harlow Baby began with a simple idea: baby heirloom gowns should be beautiful, comfortable and made to last. From our very first piece, we committed to combining soft fabrics, thoughtful details and timeless design to carry little ones in style and ease.

As our community grew, so did our mission. We didn’t just want to dress babies — we wanted to champion the magic of early parenthood, support mums, dads and caregivers, and become a brand that stands out for sincerity, quality and heart.

What We Believe

Comfort comes first. Every seam, fabric and fastener is chosen with your baby’s comfort in mind.

Design with purpose. Our special-occasion gowns are created to be worn, loved and passed down.

Australian childhood, global vision. While rooted in Melbourne, our heart goes out to families everywhere. We’re proud to deliver across Australia and bring a little bit of Harlow Baby magic wherever you are.

Sustainability & trust. We understand that investing in babywear is investing in memories. That’s why we prioritise durability, gentle materials and transparency in how our pieces are made.

What You’ll Find

At Harlow Baby you’ll discover:

Special-occasion gowns, headbands and accessories crafted with attention to detail.

Beautiful dresses for baby showers, christenings and milestone moments.

Our Promise

Every time you shop with us, you’re choosing a brand that cares. We promise to:

Make your experience seamless — from browsing to delivery + after-sales support.

Keep on refining our collections based on real parent feedback.

Respect your trust by handling every order with care and delivering quality you can rely. on

Connect With Us

We’d love to hear from you. Whether you have a question about sizing, want styling advice, or simply want to share a photo of your little one in their Harlow Baby gown— don’t hesitate to reach out via contact@harlowbaby.com.au

Thank you for choosing Harlow Baby. We’re honoured to be part of this chapter in your family’s journey.

Warmly,
The Harlow Baby Team

contact@harlowbaby.com.au